Ceylon & Cassia Cinnamon Market Trends 2025-2033: Whole vs. Extract, B2B Demand

The global cinnamon market reached a value of USD 1.4 billion in 2024 and is projected to attain USD 1.8 billion by 2033, growing at a CAGR of 3.08% during 2025-2033. This growth is driven by innovations in the food and beverage industry, the rising popularity of home cooking, and the increasing demand for natural and organic products. Cinnamon’s versatility in culinary applications and its perceived health benefits contribute to its expanding market presence. 

STUDY ASSUMPTION YEARS:

• Base Year: 2024
• Historical Years: 2019-2024
• Forecast Years: 2025-2033 

CINNAMON MARKET KEY TAKEAWAYS:

• The market is expected to grow from USD 1.4 billion in 2024 to USD 1.8 billion by 2033, at a CAGR of 3.08%.
• Asia Pacific leads the market due to shifting preferences towards natural and organic products.
• Ceylon cinnamon holds the largest market share, attributed to its distinct flavor and health benefits.
• Whole cinnamon is widely used in baking and cooking, while extracts offer concentrated flavor for various applications.
• The B2B segment is driven by restaurants and pharmaceutical companies, whereas the B2C segment benefits from e-commerce and retail store sales.
• Innovations in product offerings, such as cinnamon-frosted bread and apple cinnamon donut sticks, are expanding market reach.
• The growing trend of home cooking and the influence of social media platforms are elevating cinnamon’s popularity.

MARKET GROWTH FACTORS:

1. Rising Consumer Demand for Natural Spices in the Food Industry

Consumers are increasingly choosing natural spices like cinnamon over artificial flavorings due to rising health concerns. This makes cinnamon a top choice for food manufacturers looking for “clean label” solutions. Its rich aroma and distinct taste make it a versatile ingredient, enhancing everything from bakery goods like bread, cakes, and cookies to savory dishes. With global food trends embracing spices in new ways, cinnamon’s use is expanding beyond traditional recipes. Available in powder, stick, and oil forms, it’s easy for both manufacturers and home cooks to use. This growing demand for natural, flavorful ingredients is a key driver of the cinnamon market’s expected growth.

2. Expanding Role of Cinnamon in Traditional and Herbal Medicine

For centuries, people have valued cinnamon in traditional medicine systems like Ayurveda and Traditional Chinese Medicine. Today, as more people seek out natural, plant-based remedies, cinnamon is making a comeback for its many health benefits, from improving digestion and boosting metabolism to helping manage blood sugar. Following the pandemic, a new focus on preventive healthcare and immunity-boosting ingredients has fueled cinnamon’s popularity. This has led to an increase in its use beyond the kitchen, with pharmaceutical companies now adding cinnamon extracts to herbal capsules, teas, and tonics. This expanding role in the health and wellness industry is cementing cinnamon’s reputation as a powerful ingredient, ensuring its consistent market growth.

3. Growing Awareness of Cinnamon’s Antimicrobial and Antioxidant Benefits

With health-conscious consumers driving demand, the cinnamon market is experiencing steady growth. This is because cinnamon contains natural compounds like cinnamaldehyde and eugenol, which have proven antimicrobial and antioxidant properties. These natural benefits make it highly valuable in daily diets and food manufacturing. Food companies are using cinnamon extracts as natural preservatives to extend shelf life without relying on synthetic chemicals. For consumers, adding cinnamon to their daily routine helps improve digestion, combat inflammation, and reduce oxidative stress, all of which support overall immunity and wellness. Scientific studies that highlight these functional qualities are boosting consumer trust, encouraging wider adoption, and directly contributing to the increasing demand for this holistic health ingredient.

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MARKET SEGMENTATION:

Breakup by Product:

• Ceylon: Known for its distinct flavor and superior quality, Ceylon cinnamon is preferred for its health benefits and is widely used in culinary applications.
• Cassia: A common variety with a strong flavor, Cassia cinnamon is extensively used in commercial food production.
• Saigon: Characterized by its bold and spicy flavor, Saigon cinnamon is favored in specific regional cuisines.
• Korintje: Popular in the United States, Korintje cinnamon is valued for its mild flavor and is commonly used in baked goods.

Breakup by Form:

• Whole: Utilized in cooking and baking, whole cinnamon sticks are favored for their ability to infuse dishes with flavor over time.
• Extract: Cinnamon extract offers a concentrated flavor, making it suitable for beverages, sauces, and various recipes requiring a strong cinnamon taste.

Breakup by Sales Channel:

• B2B: This segment includes sales to businesses such as restaurants and pharmaceutical companies, where cinnamon is used as an ingredient or for its medicinal properties.
• B2C: Direct sales to consumers through retail stores and e-commerce platforms, catering to the demand for cinnamon in household cooking and personal use.

Breakup by Region:

• North America (United States, Canada)
• Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

REGIONAL INSIGHTS:

Asia Pacific is the largest market for cinnamon in the world, fueled by increasing demand for natural and organic products. The area has rich culinary heritage and rising health consciousness that supports the increasing demand for cinnamon. India, China, and Indonesia are major producers and consumers, supporting the growth in this market.

RECENT DEVELOPMENTS & NEWS:

The cinnamon market has witnessed several notable developments:

• In July 2024, Blaze Pizza introduced a cinnamon-frosted bread made with fresh, hand-stretched dough, enhancing its dessert offerings.
• In June 2024, Little Debbie, a snack brand of McKee Foods, released apple cinnamon donut sticks, catering to the demand for convenient snack options.
• In April 2024, General Mills, Inc. launched a waffle-shaped Cinnamon Toast Crunch cereal, providing a new twist to a classic breakfast item. 

KEY PLAYERS:

Bart Ingredients Company Ltd., Biofoods Pvt. Ltd., C.F. Sauer Company, Ceylon Spice Company, Elite Spice Inc., EOAS International, First Spice Mixing Company Inc., HDDES Group, McCormick & Company Inc., Organic Spices Inc., etc.

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