Market Overview
The Vietnam advanced driver assistance systems market size reached USD 124.00 Million in 2024. It is projected to grow steadily and reach USD 258.00 Million by 2033, with a CAGR of 8.48% during the forecast period 2025-2033. This growth is driven by increasing vehicle safety concerns, government emphasis on road safety, and rising adoption of modern automotive technologies such as lane departure warning, adaptive cruise control, and automatic emergency braking. The growing demand for connected and semi-autonomous vehicles further strengthens the market.
Study Assumption Years
- Base Year: 2024
- Historical Year/Period: 2019-2024
- Forecast Year/Period: 2025-2033
Vietnam Advanced Driver Assistance Systems Market Key Takeaways
- Current Market Size: USD 124.00 Million in 2024
- CAGR: 8.48% (2025-2033)
- Forecast Period: 2025-2033
- Increasing adoption of semi-autonomous features such as adaptive cruise control, lane-keeping assistance, blind-spot detection, and automated parking is enhancing driving comfort and safety among consumers.
- The launch of local assembly plants like 0koda Auto 25;s in Quang Ninh with vehicles featuring adaptive cruise control highlights growing automotive investments.
- Collaborations like VinFast and Silicon Valley’s Tensor for developing luxury fully autonomous EVs indicate integration of AI and advanced sensors.
- Advancements in sensor technology, AI, and onboard connectivity improve the precision and effectiveness of ADAS.
- The automotive sector’s expansion in Vietnam is expected to make semi-autonomous ADAS features standard in future vehicles.
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Market Growth Factors
The Vietnam advanced driver assistance systems market is growing steadily, driven primarily by rising safety concerns among vehicle users. Increasing awareness about accident prevention and government emphasis on road safety measures have led to the adoption of modern automotive features such as lane departure warning, adaptive cruise control, and automatic emergency braking. These features enhance driver safety and comfort, directly contributing to the market’s growth. The ongoing traffic congestion in urban areas further escalates the need for sophisticated ADAS-equipped vehicles, expanding the market demand.
Another notable factor is the increasing integration of artificial intelligence (AI) and advanced sensor technologies. Modern vehicles in Vietnam now come equipped with high-resolution cameras, radar, LiDAR, and ultrasonic sensors that provide real-time environmental data crucial for decision-making processes. For instance, VinFast, a leading local manufacturer, has partnered with Silicon Valley’s Tensor to develop a luxury fully autonomous electric vehicle utilizing over 100 sensors. Such technological advancements improve obstacle detection, pedestrian recognition, and overall situational awareness, pushing ADAS capabilities forward.
Moreover, the growing popularity of semi-autonomous features among consumers plays a significant role in market expansion. Features like adaptive cruise control, lane-keeping assistance, blind-spot detection, and automated parking are increasingly being offered not only in premium vehicles but also in mid-range models, making them accessible to a broader consumer base. This democratization of advanced technologies combined with continuous improvements in AI algorithms and sensor affordability encourages widespread adoption, fostering further growth in Vietnam’s ADAS market.
Market Segmentation
Solution Type Insights:
- Adaptive Cruise Control: Assists in maintaining safe distances and speeds on roads, improving driving convenience and safety.
- Blind Spot Detection System: Alerts drivers about vehicles in their blind spots to prevent collisions.
- Park Assistance: Facilitates easier and safer parking maneuvers for drivers.
- Lane Departure Warning System: Warns drivers when their vehicle unintentionally drifts out of its lane to enhance road safety.
- Tire Pressure Monitoring System: Monitors tire pressure levels and alerts drivers to maintain optimal driving conditions.
- Autonomous Emergency Braking: Automatically applies brakes to avoid or mitigate accidents.
- Adaptive Front Lights: Adjusts vehicle headlights dynamically to improve night driving visibility.
- Others: Includes additional advanced driver assistance technologies not specifically classified above.
Component Type Insights:
- Processor: Central processing units that handle ADAS functionality.
- Sensors: Includes Radar, Ultrasonic, LiDAR, and other sensor types collecting environmental data.
- Software: ADAS functional software enabling system operations and decision-making.
- Others: Additional components utilized in ADAS systems.
Vehicle Type Insights:
- Passenger Cars: ADAS features integrated into personal transportation vehicles.
- Commercial Vehicles: ADAS adapted for trucks, buses, and other commercial transportation.
Regional Insights:
- Northern Vietnam
- Central Vietnam
- Southern Vietnam
Regional Insights
Northern Vietnam, Central Vietnam, and Southern Vietnam are the major regional markets analyzed. The report does not specify the dominant region or provide region-specific statistics such as market share or CAGR. Therefore, detailed regional market performance data is not provided in the source.
Recent Developments & News
In September 2025, VinFast launched its premium VF6 and VF7 electric SUVs in India priced at INR 16.49 Lakh and INR 20.89 Lakh respectively. These vehicles incorporate advanced ADAS technologies and will be available through 32 dealerships across 27 Indian cities. In July 2025, Geely Auto introduced the all-electric Geely EX5 and premium D-class SUV Geely Monjaro in Vietnam. Both models feature advanced safety technologies including ADAS. Geely has established 24 dealerships and 50 charging stations nationwide, promoting modern automotive solutions and sustainable mobility.
Key Players
- 0koda Auto
- VinFast
- Geely Auto
Customization Note
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