Market Overview
The global menswear market size reached USD 654.1 Billion in 2025 and is expected to reach USD 990.9 Billion by 2034, exhibiting a CAGR of 4.72% during the forecast period 2026-2034. Major growth drivers include rising fashion-consciousness among men, expansion of e-commerce channels, and introduction of sustainable clothing made from natural materials to prevent skin allergies.
Study Assumption Years
- Base Year: 2025
- Historical Year/Period: 2020-2025
- Forecast Year/Period: 2026-2034
Menswear Market Key Takeaways
- Current Market Size: USD 654.1 Billion in 2025
- CAGR: 4.72%
- Forecast Period: 2026-2034
- Rising fashion-consciousness and importance of personal appearance among men drive market growth.
- Easy availability of menswear across online retail platforms offering wide choices boosts demand.
- North America dominates, supported by a younger population and increased spending capacity.
- Shifts towards sustainable and ethically produced clothing present growth opportunities.
- The influence of social media and marketing strategies like celebrity endorsements catalyze market expansion.
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Market Growth Factors
The menswear market is being driven by the ever-growing number of men becoming fashion conscious and paying more attention to grooming and personal attire and spending more on dressing themselves well in trendy clothes․ The growth is further being propelled by the increasing penetration of e-commerce as a medium of buying menswear products and greater selection of choices․
Increase in the penetration of social media and promotion tools such as celebrity endorsements, sale days and discount offers are key factors driving the growth of the market․ Growing internet penetration and popularity of e-commerce have increased online expenditures, contributing to the growth of the international fragrances market․
Consumers’ willingness to spend money on sustainable and environmentally conscious clothing made from organic and natural materials rather than synthetics is helping the market․ This can be attributed to market participants using organic cotton, bamboo, and recycled polyester in their clothing line to cater to consumers’ preferences․ The sustainable fashion market is projected to grow at a 9․1% compound annual growth rate (CAGR) to USD 9․81 Billion in 2025 and USD 15․17 Billion in 2030, driving growth in menswear․
Market Segmentation
By Product Type:
- Trousers
- Denims
- Shirts and T-Shirts: The largest market share due to comfort and prevalence among students and professionals looking for daily wear. Brands continuously launch new T-shirt lines to meet growing demand.
- Ethnic Wear
- Others
By Season:
- Summer Wear
- Winter Wear
- All-Season Wear: Dominates the market as versatile clothing suitable for year-round wear, offering cost-effectiveness, practicality, and convenience.
By Distribution Channel:
- Supermarkets and Hypermarkets
- Exclusive Stores: Hold the majority market share, specializing solely in menswear with personalized shopping experiences and exclusive designs. Brands like DaMENSCH are expanding via exclusive stores.
- Multi-Brand Retail Outlets
- Online Stores
- Others
By Region:
- North America
- United States
- Canada
- Asia Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
Regional Insights
North America currently dominates the global menswear market, driven by a younger population and increased consumer spending capacities. For example, in 2022, approximately 21.64 million youths aged 15 to 19 resided in the United States, slightly up from 21.57 million the previous year. Strong presence of established menswear brands in North America also expands the consumer base, supporting steady market growth.
Recent Developments & News
- March 2024: E-commerce giant Myntra acquired the distribution and management rights for UK’s fashion brand Next to distribute products and set up branded stores in India.
- October 2023: D2C essential menswear brand DaMENSCH announced plans to open 100 stores by end of 2024, having opened 25 exclusive retail outlets in 12 months.
- October 2023: Kim Kardashian’s brand Skims launched Skims Mens, featuring a campaign with football icon Neymar Jr., NFL Defensive Player of the Year Nick Bosa, and NBA All-Star Shai Gilgeous-Alexander, offering technically constructed briefs, soft boxers, and comfortable tanks and tees.
Key Players
- Adidas AG
- Burberry Group Plc
- Gap Inc
- Giorgio Armani S.p.A
- H&M Hennes & Mauritz AB
- Kering S.A.
- Levi Strauss & Co.
- Nike Inc.
- Prada S.p.A.
- PVH Corp.
- Ralph Lauren Corporation
- Zara S.A. (Industria de Diseño Textil, S.A.)
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